Airbnb 
Joining Facebook groups with other vacation rental owners, property managers and industry professionals can help motivate and guide you.
Thousands of hosts have already taken the plunge into running a short-term rental business, and many more are on the same journey you are. Vacation rental Facebook groups are one of the fastest ways to network with other hosts and learn from people who have already solved the problems you’re facing, from pricing and revenue management to online marketing and reducing your reliance on booking sites.
In short, the best vacation rental Facebook groups fall into a few categories:
- General host support communities
- Listing and marketing optimization groups
- Groups focused on gaining independence from booking sites like Airbnb and Vrbo
- Niche groups for specific regions or business stages
Below is a full breakdown of 14 of the most active groups worth joining, along with how to pick the right ones for you.
How to choose the right vacation rental Facebook group
With dozens of host communities on Facebook, joining every group you find usually creates more noise than value. Use these steps to find groups that actually move your business forward.
- Define your goal first. Decide whether you want help with direct bookings, listing optimization, guest communication or general industry news, then look for a group built around that specific outcome.
- Check activity level, not just member count. A group with 2,000 active members posting daily is often more useful than one with 40,000 members and no recent activity.
- Read the group rules before you post. Most vacation rental groups restrict self-promotion, so understand what’s allowed before you introduce your property or business.
- Introduce yourself and add value early. Answer a few questions from other members before asking your own. Groups respond better to hosts who contribute first.
- Join a mix of groups. Pair one broad hosting community with a niche group (listing optimization, your region or your business stage) so you get both general support and specific expertise.
Comparison of the best vacation rental Facebook groups
| Group name | Best for | Members | Focus |
|---|---|---|---|
| Professional Hosts | Hosts wanting daily, high-volume discussion | 558k | General hosting advice |
| Superhost Tips and Tricks | Hosts chasing or maintaining Superhost status | 150.5k | Guest experience and reviews |
| Airbnb Listing Optimization | Improving listing rank and conversion | 95k | Listing optimization |
| Short Term Rental University | Hosts scaling a serious STR business | 48.5k | Business growth |
| Airbnb / HomeAway / Vacation Rental MasterMind Group | Owners, managers and service providers | 27.3k | General business collaboration |
| New to Short Term Rentals, Airbnb and Hosting | Brand-new hosts | 12.1k | General hosting advice |
| Airbnb Hosts UK Chat Group | UK-based Airbnb hosts | 11k | Regional hosting advice |
| Say No to Vrbo Service Fees | Hosts pushing back on booking site fees | 7.7k | Booking site independence |
| Hospitality Community | General hospitality support | 6.2k | Direct bookings and OTA independence |
| The Business of Short-Term Rental & Property Management | Aspiring and current property managers | 5.4k | Starting a management business |
| Instagram Huddle for AirBnBs, Tour Guides, Travel Bloggers etc. | Social media marketing | 2.6k | Instagram marketing |
| Vacation Rental World Summit | VRWS event attendees and industry peers | 1.2k | Industry networking |
| Rental Scale-Up | Scaling a management or hosting operation | 1.2k | Growth and scaling |
| Holiday Rental Owners Network | Independent owners wanting a smaller, close-knit group | 1.1k | Direct bookings vs. booking sites |
Professional Hosts
The biggest and most active global community for hosts, Professional Hosts is a high-activity group for Airbnb owners at every stage, from first-time hosts to seasoned property managers. Members trade day-to-day advice on listing improvements, pricing decisions and guest situations, and new discussions get posted around the clock, so there’s rarely a slow week. It’s a solid pick if you want a broad, always-on community rather than a niche one.
Admins: Amalia Manias, Andreas Chiou and Spiros Catechis
Number of members: 558k
Link to group: facebook.com/groups/professionalhosts
Superhost Tips and Tricks
This group is aimed squarely at hosts working toward Superhost status or trying to hold onto it. Discussions center on response times, review management and the day-to-day habits that keep a listing’s rating above the 4.8 threshold Airbnb requires. If your guest experience is the piece you want to sharpen, this group is worth joining alongside a broader hosting community.
Admins: private
Number of members: 150.5k
Link to group: facebook.com/groups/airbnbsuperhosttipsandtricks
Airbnb Listing Optimization
This group is built specifically around one job: getting your Airbnb listing to rank higher and convert more views into bookings. Members and the group’s moderators share feedback on listing photos, titles, descriptions and pricing strategy. It pairs well with a broader hosting group since its focus stays narrow and practical.
Admins: private
Number of members: 95k
Link to group: facebook.com/groups/OptimizeMyAirbnbListing
Short Term Rental University
This public group is for Airbnb, HomeAway and Vrbo hosts, along with all short-term rental entrepreneurs. The goal is to help members grow their short-term rental business by sharing ideas, best practices and answering each other’s questions in a positive, constructive way.
Admins: Hardik Panchal, Richard Fertig, Erica Fertig, Manoa Raine, Nathan Shearer and Dominik Krizic
Number of members: 48.5k
Link to group: facebook.com/groups/struniversity
Airbnb / HomeAway / Vacation Rental MasterMind Group
This group is a place where vacation rental owners, managers and service providers collaborate, share ideas and improve their businesses and services.
Admins: Greg Ory, Denise Curran, Claud Aguirre and Arianne N Casey Jones
Number of members: 27.3k
Link to group: facebook.com/groups/rentalmastermind
New to short term rentals, Airbnb and hosting
This group is for owners and hosts to share expert knowledge and help newcomers who are just joining the vacation rental industry. All constructive contributions around hosting are welcome, and everyone is encouraged to join discussions and contribute to the community. The group has a proud 12.1k members, with helpful new posts published every day.
Admins: The distinguished guest
Number of members: 12.1k
Link to group: facebook.com/groups/newshortterm
Airbnb Hosts UK Chat Group
At the time they created this group, there weren’t any other Facebook groups for Airbnb hosts in the UK, so the founders built one. Members share tips for UK Airbnb hosts, including region-specific regulation and tax questions.
Admins: Mario Peters and Sandy Bee
Number of members: 11k
Link to group: facebook.com/airbnbukhosts
Say no to Vrbo service fees
Vacation rental owners who are trying to gain more independence from listing sites such as Vrbo will find a like-minded community here. This Facebook group welcomes discussions about booking site fees and vacation rental issues in particular. Owners use it as a platform to share frustrations about listing sites and to swap advice about alternative channels for marketing a property, including building a direct booking website. The group has an active community sharing dozens of new posts a day with practical business advice.
Admins: Annie Switzer and Margaret DeFuria
Number of members: 7.7k
Link to group: facebook.com/groups/saynovrbo
Hospitality Community
Created by Mark Simpson, founder of Boostly.co.uk, this group is a place for support and conversation about all things hospitality, including cutting reliance on booking sites in favor of direct bookings.
Admins: Mark Simpson
Number of members: 6.2k
Link to group: facebook.com/groups/HospitalityOwners
The Business of Short-Term Rental & Property Management
This group was set up for vacation rental owners and managers who want to learn more about starting a property management business and growing it professionally. The goal is for managers and would-be managers to work as a community and share information.
Admins: Mike Bayer, Heather Bayer, Jason Beaton and Ankita Kaushal
Number of members: 5.4k
Link to group: facebook.com/groups/business.of.str.property.management
Instagram Huddle for AirBnBs, tour guides, travel bloggers etc.
If you’re looking for tips on how to upgrade your Instagram marketing and engage more guests, you’ll find them here. This group is open to anyone in the vacation rental industry who wants to share advice on tackling Instagram marketing for short-term rentals.
Admins: Georgina KC
Number of members: 2.6k
Link to group: facebook.com/groups/thehuddle
Vacation Rental World Summit
This is a private group for Vacation Rental World Summit attendees, though it’s also open to other vacation rental professionals, to ask questions, seek help, share thoughts and support fellow peers.
Admins: Antonio Bortolotti
Number of members: 1.2k
Link to group: facebook.com/groups/VRWorldSummit
Rental Scale-Up
This is a private group for the Rental Scale-Up community. Members are encouraged to ask fellow rental entrepreneurs questions and share their own tips. Whether you’re an Airbnb management company, a vacation rental manager, a serviced apartment operator or a homeowner, you’re welcome to join.
Admins: Uvika Wahi, Snigdha Parghan, Roxana Hrebenciuc and Baron Jamesson
Number of members: 1.2k
Link to group: facebook.com/groups/rentalscaleup
Holiday Rental Owners Network
At 1.1k members, this group is more intimate and personal than the others on this list. It’s exclusively for holiday property owners searching for tips on how to generate more direct bookings for their vacation rental, and members regularly debate the pros and cons of booking sites. Owners can freely support each other, ask questions and share their own knowledge.
Admins: Sue Erricker
Number of members: 1.1k
Link to group: facebook.com/groups/holidayrentalownersnetwork
Frequently asked questions
What is the best Facebook group for vacation rental owners?
There isn’t a single best group, since it depends on your goal. New hosts tend to get the most value from New to Short Term Rentals, Airbnb and Hosting or Professional Hosts, while hosts focused on reducing booking site fees do better in Say No to Vrbo Service Fees or Hospitality Community.
Are Facebook groups for Airbnb hosts free to join?
Yes. Every group on this list is free to join. Most require you to answer a few screening questions and agree to group rules before an admin approves your request.
How do I reduce my reliance on booking sites like Airbnb and Vrbo?
Most hosts start by building a direct booking website, adding a booking engine and marketing directly to past guests. Groups like Say No to Vrbo Service Fees and Holiday Rental Owners Network are good places to learn how other hosts have made the shift.
Can property managers join hosting-focused Facebook groups too?
Yes. Groups such as The Business of Short-Term Rental & Property Management, Rental Scale-Up and the Airbnb / HomeAway / Vacation Rental MasterMind Group are specifically aimed at managers running multiple properties or scaling a management business.
How many vacation rental Facebook groups should I join?
Two or three is usually enough to start. Pair one broad, high-activity community with a niche group that matches your immediate priority, such as listing optimization or Superhost status, so you’re not overwhelmed by notifications.
Do Facebook groups replace the need for vacation rental software?
No. Facebook groups are a source of peer advice and community support, not a system for running your business. Most active hosts pair group learning with software that handles calendar syncing, guest messaging and direct bookings, such as Lodgify’s all-in-one vacation rental PMS.
We’re constantly on the lookout for helpful vacation rental and short-term rental Facebook groups, and we’ll keep sharing them as we find them. Have a favorite group, or run one of your own? Share it in the comments below.
Comments (1)
It was a very helpful article. Thanks a million for the information